Leading authority on creative thinking and innovation
Dr. Michael Bloomfield is a leading authority on creative thinking and innovation. An anthropologist with a PhD from the University of East London, where he is a former lecturer, Michael has developed the first unified scientific theory of creativity, Cusp Theory.
About Dr. Michael Bloomfield
Dr. Michael Bloomfield is co-founder of Creative Unseen which offers innovative team ideation tools, creative culture transformation consultancy, and executive coaching.
Michael’s work has been published in the Guardian newspaper and he has run Guardian Masterclasses in how to unlock your creative potential. He has given numerous talks on creativity and innovation to global organisations including IBM, Deloitte, Barclays Bank, Proctor & Gamble, and Omnicom. Also a leading commercial semiotician and business anthropologist, he has spent years providing large organisations with new and bold ideas they are able to leverage to positive effect.
Books
Michael is the author of the book Creative Being which shows how creativity is the most important attribute we possess. Crucially, one of his major messages is that creativity is not just for artists, poets and painters: it is behind all the best ideas that have ever emerged, from social philosophies and technological inventions to hard-nosed business decisions, military strategies, comedy and tactics in the dating game.
An expert in prehistory and the so-called “Creative Explosion” that saw the rise of humans 50-100,000 years ago, Michael shows that creativity is the one special quality that sets us apart as a species and as individuals today, but which all too often is ignored in the modern world.
Keynotes
Dr. Bloomfield’s keynotes are a deep dive into the essence of creativity, covering vital topics such as why leaders need creativity, how to embed creativity into your culture, the link between creativity and mental health, and the critical role of creativity in driving innovation and shaping the future.
Having shared his expertise with international corporations like IBM and Deloitte, Dr. Bloomfield brings a global perspective on creativity and its application in different cultural and organizational settings. His approach is both universal and adaptable, ensuring relevance and impact regardless of the industry.
Keynote topics:
• Why AI is the “fast food” of information
• Embedding creativity in your culture
• Creativity for mental health & wellbeing
• What kind of creativity do leaders need?
• Sustainability and creativity
• Why meaning and symbolism are the key creative branding
“Michael has an infectious passion for creativity. His knowledge and understanding of idea formation, creative techniques and his hands-on advice made for a fun and inspiring session.”
Jonny Coller
Creative Director, South Shore TV
Want to book Dr. Michael Bloomfield for a lecture, workshop or something else?
Fill out the contact form to get in touch with Michael.
"*" indicates required fields
